Demonstrate your commitment
ReSport certification asserts to the public that your event is produced responsibly. By providing independent verification, the certification raises the public's confidence that you have their best interests in mind. And by affirming their values, participation is encouraged.
Receive recognition of your efforts
Your athletes, local community, sponsors, and volunteers deserve to know what you've done. By enlisting them in the process, you can further the practice of acting responsibly. Sporting events have tremendous potential for shaping attitudes and habits through the passions they stir; the more people know about what you are doing, the more impact your event can have.
Widen your reach
It's known as the "ripple effect." Change enacted locally is carried to other communities, where practices are shared and broadened. The Council for Responsible Sport provides a shared medium of transmitting environmental awareness; certified events form a community that allow change to take place on a much wider scale.
Differentiate from other events
It's not a level playing field. Due to geographical location, time of your year, proximity to an airport, or a thousand other factors, every event has a different ability to draw participants. Producing a responsible event is not an easy task, so naturally not every event will do so; this differentiation provides opportunity in the marketplace. Certification from the Council for Responsible Sport designates your event as different and more attractive to consumers.
Be accepted by your local community
It takes a leap of faith for a local community to embrace a new event. As the years go by, the trust that is earned allows an event to grow and flourish. ReSport certification provides evidence to local administrators and politicians that your event is committed to respecting the community, both its people and its environment.
Attract athletes and sponsors
A growing number of consumers demand responsible practices in their everyday lives - from their food to their appliances to their air and water. Likewise, corporations are beginning to asses their own environmental footprint. A new economy is emerging, an economy that champions "green" practices and rewards sustainability as an innovation. Participants and sponsorships pay the bills at sporting events; it is in an event's best interests to appeal to both.
